We built our business based on our genuine desire to be more — much more than a global distributor of industrial automation and electrical control components, panels, and systems.

We have earned the trust and respect of more than 100,000 OEM customers in the energy, manufacturing, food & beverage, and transportation industries based on what they value most in a partnership:

• Superior engineering and technical expertise due to our ongoing, substantive investments in training and product knowledge.
• A staff of professionals trained in PLCs, HMIs, and DCSs
• With a UL 508A certified panel shop, we are able to provide UL marked custom built control panels, certifying proper component usage, enclosure environmental ratings, wiring and motor protection, safety markings, and assembly conformance to the National Electrical Code (NEC) and Canadian Electrical Code (CEC).
• Certification as an ISO:9001:2015 Quality Management Company.
• Exceptional service and support for all products we sell. In other words, we are at our best when we solve our customers' complex and urgent problems. Our comprehensive Support Center provides multiple channels for technical assistance.

Gross Automation helps OEMs, systems integrators, and all types of manufacturers increase their productivity, lower costs and grow profits through proven applications of industrial automation and electrical control technologies.

We are also proud to be active in our industry and community. See our Associations & Community page for the business organizations we belong to and the community work our leadership leads across Greater Milwaukee.

For more information, please see our Frequently Asked Questions, visit our Support Center for technical assistance, or explore our Services page.